Google’s The Story of Send visualizes how an email journeys through their data centers to reach its final destination, all while promoting the energy efficiency of their custom-built servers and their support of clean energy along the way.

I wish they’d gone into a bit more technical detail, but it’s a nice introduction to how much more there is to email technology than what we see, and provides some inspiration in the idea that a large company can innovate its business while still committing to carbon-neutrality.

via Neatorama.