There are few voices with this kind of gravitas, so it’s no wonder that James Earl Jones was the first celebrity guest on Sesame Street in 1969. Watch as he transforms the alphabet into something rather riveting.

Did you find yourself saying the alphabet with him? If so, then you’ve fallen under The James Earl Jones effect, which “demonstrated to Sesame Street‘s producers and curriculum advisors the value of both repetition and anticipation, and supplied proof that Sesame Street could promote interactive learning as opposed to merely passive viewing.”

In the archives, more excellence from Sesame Street.

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