Get smart curated videos delivered to your inbox.   SUBSCRIBE
The Kid Should See This

How are the “I Spy” books made?

Watch more with these video collections:

Toys, knick nacks, school supplies, forest treasures, and much more, all meticulously arranged into highly detailed scenes. This is the work of photographer and photo-illustrator Walter Wick, who, author Jean Marzollo, are the creators of the I Spy book series.

walter wick - i spy book
walter wick - i spy toys
How does Wick pack so many hidden objects into the themed books? This Insider video talks with him about the technology and creativity behind some of the most popular search-and-find images from our childhoods.

walter wick - cloud sets
walter wick - sets
His new book A Ray of Light also uses his illustrative photographs to teach kids about the principles of light.

Next, watch Photography, from camera obscura to camera phone and The Evolution of the Book on this site. Plus: More videos about photographers and more toy videos.

This Webby award-winning video collection exists to help teachers, librarians, and families spark kid wonder and curiosity. TKSST features smarter, more meaningful content than what's usually served up by YouTube's algorithms, and amplifies the creators who make that content.

Curated, kid-friendly, independently-published. Support this mission by becoming a sustaining member today.