Get smart curated videos delivered to your inbox.   SUBSCRIBE
The Kid Should See This

Sign Songs from PBS’ The Electric Company in the 1970s

Watch more with these video collections:

In the 1970s, composer Clark Gesner made a series of found signage-based videos for PBS’ The Electric Company. The song above is a favorite thanks to the nonsensical lyrics.

blue word sign
zoo sign
The original Sign Song, below, is also by Gesner and features common sights around New York City in the 1970s. Lyrics include: “Jane Street, Jones Street, Park Avenue. No Right Turn, No Left Turn. What can you do?” And the second round of the song opens it up for some karaoke.

Office Sign Song is another catchy classic. Like the videos above, it’s not only useful for reading comprehension, but it’s now a time capsule for the era’s culture, design, and technologies.

Clark Gesner also composed for You’re a Good Man, Charlie Brown.

Watch more typography, more PBS, more made-for-kids content, and more videos from the 1970s on TKSST, including:
• Round hand & single stroke lettering demos
• Signing Alphabet (1977) – Sesame Street
• Behind the Signs: A Look at the DOT Sign Shop

This Webby award-winning video collection exists to help teachers, librarians, and families spark kid wonder and curiosity. TKSST features smarter, more meaningful content than what's usually served up by YouTube's algorithms, and amplifies the creators who make that content.

Curated, kid-friendly, independently-published. Support this mission by becoming a sustaining member today.

🌈 Watch these videos next...

Cookie-tin Banjo

Rion Nakaya

Rests: Sometimes Music is Silence – Classical MPR

Rion Nakaya

How to draw A to Z with 3D letters

Rion Nakaya

A bunny musician moves to the big city in this animated short by Euni Cho

Rion Nakaya

PBS Off Book series: Typography

Rion Nakaya

How Notes and Beats Go Together (The Rhythm Pyramid) – Classical MPR

Rion Nakaya

The Flower Picker, a Sesame Street classic

Rion Nakaya

It’s different from what you expected (Unexpected Outcomes) from Design Ah!

Rion Nakaya

GRADATIONs, Daihei Shibata’s study of transitions

Rion Nakaya